BrightEdge Integrates Majestic Data into S3 Platform

BrightEdge Integrates Majestic Data into S3 Platform

BrightEdge's Integration Marks the Largest Implementation of Majestic Backlink Data for Global SEO

San Mateo, Calif - July 6, 2012 - BrightEdge, the global leader in enterprise SEO, today announced that the Majestic SEO's powerful backlink engine is now integrated into the BrightEdge S3 global enterprise SEO platform, enabling clients to optimize their SEO strategies using Majestic's industry leading backlink database. The Majestic's database provides another option for the more than 2,000 brands that continue to seek timely "fresh index" backlink data for their enterprise SEO efforts.

BrightEdge's integration with Majestic's offerings echoes both company's long history of "White Hat" SEO services to professionals that focus exclusively on delivering high-fidelity, high-value, relevant content to consumer and B2B commercial markets through online search. Majestic fit BrightEdge's client needs for several key reasons:

  • Size. Majestic has the largest commercially available link map - 3.8 Trillion URL in its Historical Index and over 150 Billion URLs in its Fresh Index.
  • Performance. Majestic performs daily updates of its huge Fresh Index, enabling BrightEdge to incorporate the freshest large-scale database commercially available today.
  • Speed. Majestic's core metrics are calculated within its own index values, so there is very little - if any - latency between BrightEdge platform requests and data delivered by the Majestic system.
  • Innovation. Majestic has a solid track record of innovation, including its launch of the first large-scale "fresh index" in the industry, the fastest link database, and two recent metrics - Trust flow and Citation Flow - that together are all highly valued by industry power-users.

Leveraging Majestic data, search professionals can now get even deeper insight about how backlinks impact their own SEO performance as well as the performance of their competitor's through the BrightEdge S3 platform.

"Our platform was designed to allow us to respond to our clients needs and we were seeing a growing appetite and need for additional high quality, timely backlink data," said Jim Yu, CEO of BrightEdge. "Our more than 2,000 brands across leaders in retail, financial services, travel and technology rely on BrightEdge to innovate fast and keep them ahead of the competition. We are very pleased to be the first global enterprise SEO platform to offer Majestic data in an integrated global platform on such a large scale."

"From the very start, Majestic SEO built scale into its business with the highest calibre search technology providers in mind. BrightEdge is clearly a world leader and we are delighted that they have chosen Majestic SEO to provide world class link intelligence," added Dixon Jones, Majestic SEO's Marketing Director.

Adding depth to the data bench is just the latest innovation from BrightEdge. In recent weeks the company initiated the first Local Search Management solution for larger brands and delivered a patented SEO Share of Voice solution. The company also has worked closely with brands like Twitter and Facebook on best practices and case studies.

About Majestic

Majestic SEO surveys and maps the Internet and has created the largest commercial Link Intelligence database in the world. This Internet map is used by New Media Specialists, Affiliate Managers and online marketing experts for link building, reputation management, website traffic development, competitor analysis and news monitoring. Majestic SEO is constantly revisiting web pages and sees around a billion URLs a day. Based in England, Majestic SEO has an international client base, attracted by its transparency of operation, reputation for quality, and value of offering. Majestic was acknowledged this week by winning the European Search Award for the best SEO Technology.

For more information, please visit www.majesticseo.com.

About BrightEdge 2,000 Brands
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Twitter SEO Case Study for Tiny Prints

Tiny Prints Grows Search Rankings 47%

BrightEdge - Twitter Case Study

Tiny Prints grows search rankings 47%

As search becomes more social brands are actively aligning their digital marketing strategies across channels.

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In this case study you will learn how Tiny Prints:

  • Increased their search rankings by 47%
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Mobile SEO Innovation

Innovation Links
http://searchenginewatch.com/article/2206393/Google-is-No-Longer-a-Black-Box-at…
Innovation Summary

Mobile technology has hit the mainstream, smartphones and tablets now drive one out of every three minutes spent with digital media. The growth of local search, and increasing usage of smartphones and tablets has fueled the need for Digital Marketers to optimize for mobile search. BrightEdge has introduced an innovative new technology, Mobile SEO, enabling Digital Marketers to create winning mobile search strategies.

Innovation Title
Mobile SEO

Customizable Recommendations Innovation

Innovation Links
http://venturebeat.com/2010/06/14/brightedge-seo/
Innovation Summary

The search landscape is dynamic and constantly evolving. Even if your team is comprised of several SEO experts, it can be a challenge identifying all areas for improvement across your sites, understanding the impact, and knowing where to start. BrightEdge takes the guesswork out of SEO. Our proprietary algorithm analyzes all your targeted keywords and pages, along with the search volume, difficulty, and competitive landscape, providing a custom and prioritized plan of attack spanning across all the areas that can be improved on your site.

Innovation Title
Customizable Recommendations

Customizable Dashboards Innovation

Innovation Links
http://www.retailonlineintegration.com/index.php?controllerName=article&context…
Innovation Summary

In the constantly changing world of SEO, instant access to high quality, actionable data is imperative for day-to-day operations, and to gain a competitive advantage. BrightEdge S3 provides SEO reporting in one place across your sites, keywords, backlinks, traffic and conversion metrics, and competitors across search engines, geographies, and devices.

Innovation Title
Customizable Dashboards

Patented Share of Voice Technology Innovation

Innovation Links
http://www.google.com/patents/US20120041938
http://www.mediapost.com/publications/article/172448/brightedge-secures-share-o…
Innovation Summary

Share of voice is an innovation from BrightEdge that helps companies understand how their search rankings stack up against the competition. This unique and now patented capability allows companies to discover the entire competitive landscape for a group of keywords, what percentage of the keywords in the group they rank for, and the number of keywords for which they rank. This patented capability helps companies discover new competitors and create winning competitive SEO strategies.

Innovation Title
Patented Share of Voice Technology

Global SEO Innovation

Innovation Links
http://techcrunch.com/2011/01/27/brightedge-takes-seo-platform-global-adds-baid…
Innovation Summary

SEO practitioners at multi-national firms aspire to reach customers worldwide and drive leads, revenue and traffic through global initiatives. They also seek a greater return on marketing investments by looking beyond just a single country. Companies see global digital marketing as a means to maintain brand consistency worldwide while accommodating for local nuances. A global approach to digital marketing addresses these needs.

Innovation Title
Global SEO

Social SEO Innovation

Innovation Links
http://www.marketwire.com/press-release/brightedge-to-host-share11-conference-i…
Innovation Summary

Search engines are increasingly using social media activity such as Likes, Tweets, Shares, and +1s to determine which pages are most relevant for keyword searches, and to provide a personalized search experience. This offers an enormous opportunity for marketers to leverage social media to directly impact SEO, improve search rankings, and increase revenue generated through organic search. BrightEdge was the first to integrate social signals into its powerful SEO platform, providing marketers with actionable insights that allow them to optimize their campaigns across site, search, and social channels for maximum ROI.

Innovation Title
Social SEO
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