---
title: AI-Powered SEO Analytics with BrightEdge Insights
url: https://www.brightedge.com/solutions/insights
description: BrightEdge Insights is the ultimate AI-powered tool for SEO success. Discover opportunities, prioritize actions, and get the ROI you need.
---

# AI-Powered SEO Analytics with BrightEdge Insights

BrightEdge Insights uses deep learning and big data to recommend the critical actions that will drive the biggest impact for your business.

[AI-Powered SEO Analytics with BrightEdge Insights](https://www.youtube.com/watch?v=fNFJ5yqycWE)

Improve your website with confidence. BrightEdge Insights is your personal data analyst that recommends opportunities to pursue and errors to fix, while highlighting what’s been successful and what competitors are doing.

## SEO made easy

Insights gives you the confidence that you are focusing on the things that will drive the biggest impact today. Insights prioritizes all of the actions in one simple feed, placing the most critical actions at the top.

![Insights Actions](https://images-cdn.brightedge.com/f00000000295597/videos.brightedge.com/assets/img/website/solutions/insights/insights-all-list.jpg)

## Time saver

Instead of spending time on data extraction, manipulation, and syntheses, you will get back hours each week by taking recommended actions from Insights that yield quick wins in SEO.

![Insights Subscriptions](https://images-cdn.brightedge.com/f00000000295597/videos.brightedge.com/assets/img/website/solutions/insights/insights-subscriptions.jpg)

## Smart at scale

With artificial intelligence, Insights does the heavy lifting to uncover the most relevant actions you should take. Insights looks at millions of web pages, examines thousands of changes each week, and boils them down to a few key findings that will move the needle for you.

![Insights Quick Answer](https://images-cdn.brightedge.com/f00000000295597/videos.brightedge.com/assets/img/website/solutions/insights/insights-quick-answer.jpg)

## Quick to results

Insights accelerates the time to results and ROI. Imagine reviewing a prioritized optimization plan put together by an AI-powered virtual data analyst in the morning, and getting your team to work on the most important tasks before lunch.

![Insights Results](https://images-cdn.brightedge.com/f00000000295597/videos.brightedge.com/assets/img/website/solutions/insights/insights-results-option2.jpg)

At L'Oréal, SEO is in everything we do. With Insights, we don’t have to go into the trenches to mine the data. We also enabled Corporate Marketing to optimize their backlinking strategy amidst competition.

**L'Oréal**

## Related Resources

### [Adobe Manages Major International Site Migration With ContentIQ](https://www.brightedge.com/resources/testimonials/adobe-manages-site-migration)

Yuliana Kronrod, Global SEO Manager for Adobe, leads a major migration following comprehensive product rebranding

### [L'Oreal SEO Finds Website Insights Using BrightEdge](https://www.brightedge.com/resources/testimonials/loreal-customer-story-dhanesh-shelat)

Dhanesh Shelat uses BrightEdge to enhance L’Oreal’s Technical SEO and Mobile Strategy, driving product-specific content to support strong customer experiences.

## People Also Visited

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BrightEdge Content is an AI-powered content marketing solution for driving marketing performance

### [Data Cube Fuels Keyword Research To Build Content Strategies](https://www.brightedge.com/products/s3/data-cube-old)

Data Cube is the industry’s most powerful SEO research solution to prioritize and formulate successful search and content strategies.

### [Comprehensive SEO Keyword Ranking Management](https://www.brightedge.com/products/s3/keyword-reporting)

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## Frequently Asked Questions
### What is SEO data?
SEO data refers to the metrics and information collected regarding a website's performance in search engine rankings, user interactions, traffic sources, and keyword effectiveness. This data helps businesses optimize their online presence and improve search engine visibility.

### What are the 4 types of SEO?
The four types of SEO include On-Page SEO, which focuses on optimizing content and HTML source code; Off-Page SEO, which involves external factors like backlinks; Technical SEO, dealing with website architecture and speed; and Local SEO, aimed at optimizing a website to be found in local search results.