---
title: BrightEdge MCP — Connect AI Tools to BrightEdge Data
url: https://www.brightedge.com/brightedge-mcp
description: BrightEdge MCP Servers let Claude, ChatGPT, and other AI tools pull your SEO and AEO data securely, in real time, with no manual exports.
---

# BrightEdge MCP — Connect AI Tools to BrightEdge Data

## What is an MCP Server and Its Benefits?

MCP, or Model Context Protocol, is an open standard. It allows AI assistants, such as Claude and ChatGPT, to securely connect to external data sources and tools.

Before adopting MCP, integrating data into an AI workflow required manual exports and complex coding. MCP streamlines the process. Once a connection is in place, users can ask questions in plain language. The AI retrieves data, conducts analysis, and provides insights in one seamless step.

Key features of a BrightEdge MCP connection include:

- **Secure:** Utilizes OAuth 2.0 for authentication.
- **Read-only:** BrightEdge tools can only retrieve data. They do not alter anything in your BrightEdge account.
- **Real-time:** Data is accessed live from your BrightEdge account at the moment of the query.

## Why Choose BrightEdge MCP?

BrightEdge has devoted more than ten years to building extensive SEO and AEO datasets. The MCP server integrates this data into your AI workflows. This means users spend less time generating reports and more time acting based on insights.

### BrightEdge Data Combined with LLM Intelligence

BrightEdge MCP merges proprietary data sources such as:

- DataCube X
- AI HyperCube
- Keyword Reporting
- Share of Voice
- Analytics Reporting
- Google Search Console
- AI Catalyst
- Recommendations
- AI Agent Insights

The result is a rich dataset that empowers large language models (LLMs) to provide insights. Tasks that required multiple dashboards and spreadsheets can now be addressed with a single, concise query.

### Faster Time to Action

The largest expense in AEO and SEO workflows is often the delay between formulating a question and obtaining an actionable answer. BrightEdge MCP dramatically shortens this timeframe:

| Without MCP                                            | With BrightEdge MCP                      |
|-------------------------------------------------------|------------------------------------------|
| Export keyword and related data from BrightEdge | Ask a question in plain language         |
| Export GSC data from Google or analytics data from platforms | MCP fetches from both sources simultaneously |
| Combine data in a spreadsheet                      | LLM cross-references and synthesizes automatically |
| Manually interpret results and summarize                 | Receive a ready-to-use insight           |
| Hours per analysis                                     | Seconds or minutes per analysis             |

## Connection Details for BrightEdge MCP

For the correct connection, use these endpoints based on your platform’s transport needs:

| Setting                      | Value                                        |
|-----------------------------|----------------------------------------------|
| MCP Endpoint (HTTP)         | `https://mcp2.brightedge.com/mcp`           |
| SSE Endpoint                 | `https://mcp2-sse.brightedge.com/sse`     |

- Use the **MCP Endpoint** for standard HTTP/MCP transport platforms (ChatGPT, Claude, Copilot, Lovable).
- Use the **SSE Endpoint** for platforms that need Server-Sent Events transport (Manus, OpenClaw).

### Who Can Access BrightEdge MCP?

Any BrightEdge customer with valid login credentials can connect to the MCP server. For assistance, contact the BrightEdge team at [integrations@brightedge.com](mailto:integrations@brightedge.com).

## Authentication Method

All platforms rely on **OAuth 2.0** authentication. During setup, you will sign in using your BrightEdge account credentials. BrightEdge uses **Auth0** as its identity provider, and you will see a branded login screen hosted on auth0.com.

## Available Setup Guides for Various Platforms

### ChatGPT

**Platform 1 of 10**  
Connect BrightEdge MCP to ChatGPT on the web for direct queries in your conversations.

- **Option 1:** Use the pre-built OpenAI Plugin  
  Access BrightEdge MCP directly via the [Plugins repository](https://chatgpt.com/plugins/plugin_asdk_app_6a10828962c4819182e4fb78fc7ae44b?q=brightedge). Enter your credentials to authenticate and start querying. The Plugin available in OpenAI's Plugin marketplace has the MCP Endpoint: `https://mcp.brightedge.com/marketplace/v2`. Future updates may require further review and OpenAI approval.

- **Option 2:** Set up a custom plugin  
  To create a custom plugin, enabled Developer mode is required in **Settings → Security and login → Developer mode**.

**Note:** MCP connector support in ChatGPT requires a Pro or Plus account. This feature is in beta and can be accessed via ChatGPT Settings → Apps.

**Prerequisites**
- Active BrightEdge account
- ChatGPT Pro or Plus account

**Connection Details**

| Setting                       | Value                                   |
|------------------------------|-----------------------------------------|
| Server URL / MCP Endpoint     | `https://mcp2.brightedge.com/mcp`      |

**Setup Steps**
1. **Navigate to Plugins**  
   Go to Plugins (`https://chatgpt.com/plugins`), click on **Add**, and select **Create MCP App**.

2. **Enter Connection Details**  
   Fill in these fields correctly:
   - Server URL: `https://mcp2.brightedge.com/mcp`
   - OAuth Client ID — Contact your Customer Success Manager for this.
   - OAuth Client Secret

   Leave other fields as pre-filled and click **Create**. You may need to enable **Advanced Auth settings** to view all required fields.

3. **Authenticate with BrightEdge**  
   A login screen will prompt you for your BrightEdge credentials. After logging in, the connector will be added to your account.

4. **Activate the Connector in Chat**  
   Close the settings dialog and in the chat interface, click the **+** icon in the input area, then select **More**, and activate the BrightEdge connector for your current conversation.

5. **Start Prompting**  
   With the connector active, query BrightEdge data directly in ChatGPT. Mention BrightEdge clearly in prompts for optimal results, e.g., *'Using BrightEdge, show me the top 10 keywords by traffic this month.'*

### Claude

**Platform 2 of 10**  
Connect BrightEdge MCP to Claude on the web (claude.ai) or desktop application. Claude employs OAuth authentication with tool-specific permissions post-connection.

**Prerequisites**
- Active BrightEdge account
- Any paid Claude account

**Connection Details**

| Setting                            | Value                                         |
|-----------------------------------|-----------------------------------------------|
| Remote MCP Server URL (Web)      | `https://mcp2.brightedge.com/mcp`             |
| Authentication                    | OAuth (Auth0)                                 |

**Setup Steps**
1. **Open Settings**  
   Launch Claude and select your profile name in the bottom-left corner, then click on **Settings**.

2. **Navigate to Connectors**  
   In the Settings menu, find and select **Connectors**. This will show current integrations like Google Drive and GitHub.

3. **Add Custom Connector**  
   Click on **Add custom connector** and fill in:
   - Name: **BrightEdge MCP**
   - Remote MCP Server URL: `https://mcp2.brightedge.com/mcp`
   - OAuth Client ID — Contact your Customer Success Manager for this.

   Expand **Advanced settings** if the Client ID field is not visible. Save the connector by clicking **Add**.

4. **Authenticate with BrightEdge**  
   The BrightEdge connector will now appear. Click **Connect** and log in to BrightEdge using your credentials.

5. **Configure Tool Permissions**  
   After connecting, adjust permissions for tools provided by the BrightEdge MCP server. For seamless use, set Read-only tools to **Allowed**.

6. **Start Prompting**  
   Ensure the BrightEdge connector is visible in your chat toolbar and proceed with prompting.

### Gemini Enterprise

**Platform 3 of 10**  
Integrate BrightEdge MCP into Gemini Enterprise as a custom MCP data store. This grants Gemini agents access to live BrightEdge data.

**Note:** The custom MCP server capability in Gemini Enterprise may show inconsistent behavior. It may require retries for user access.

**Prerequisites**
- Active BrightEdge account
- Admin access in Gemini Enterprise to register the connector
- Discovery Engine Editor role on Google Cloud project

**Connection Details**

| Setting            | Value                                        |
|-------------------|----------------------------------------------|
| MCP Server URL    | `https://mcp2.brightedge.com/mcp`           |
| Authentication    | OAuth 2.0 (Auth0)                           |

**Setup Steps**
1. **Register BrightEdge as a Data Store**  
   In Google Cloud console under **Gemini Enterprise → Data Stores**, click **Create data store** and choose **Custom MCP Server**.

2. **Enter Connection Details**  
   Input:
   - MCP Server URL: `https://mcp2.brightedge.com/mcp`
   - Authorization URL
   - Token URL
   - OAuth Client ID
   - OAuth Client Secret
   - Scope: `openid profile email`

   For the Authorization and Token URLs, contact your Customer Success Manager for clarification.

3. **Describe the MCP Server**  
   In the **MCP Server Description** field, explain BrightEdge MCP's function and best use cases. Click **Continue**, name your data store, then **Create**.

4. **Enable Actions**  
   Once active, navigate to the **Actions** tab, select needed tools, and click **Enable actions**.

5. **Connect to a Gemini Enterprise App**  
   Under **Apps**, choose or create an app, go to **Connected data sources**, click **Add existing data stores**, find your BrightEdge data store, and connect it.

6. **User Authorization**  
   Individual users must authorize their connection. Open Gemini Enterprise chat, select **BrightEdge**, and log in to BrightEdge.

7. **Start Prompting**  
   Reference the connector by its name for effective invocation.

### Troubleshooting

- **Incomplete Tool List:** If an attempt to list tools yields only a few, it may be an output-length restriction. Be specific in requests for efficiency.
  
- **Authentication Issues:** For trouble during authentication, using incognito mode may solve redirection problems. Retry or start a fresh chat if needed.

- **User Discrepancy:** If results vary for users with identical setups, brief waiting may realign access.

### Lovable

**Platform 4 of 10**  
Connect BrightEdge MCP to Lovable through its personal connector settings using either OAuth or Bearer token.

**Prerequisites**
- Active BrightEdge account
- Lovable account

**Connection Details**

| Setting            | Value                                        |
|-------------------|----------------------------------------------|
| Server URL        | `https://mcp2.brightedge.com/mcp`           |
| Authentication    | Bearer token or API key                      |

**Setup Steps**
1. **Log Into Lovable**  
   Access lovable.dev and sign in with your account.

2. **Open Settings**  
   Click **Settings** from the navigation menu.

3. **Navigate to Connectors**  
   Select **Connectors** in the Settings, then go to **Custom** under Personal connectors.

4. **Fill Connection Details**  
   Enter the values:
   - Server URL: `https://mcp2.brightedge.com/mcp`
   - Authentication: **Bearer token or API key**.

   For the Bearer token/API key, visit [BrightEdge Auth](https://mcp2.brightedge.com/auth/login).

   Click **Add server** to finish.

5. **Authorization**  
   A BrightEdge authorization screen will pop up. Select your workspace and click **Allow** to grant access.

6. **Confirm the Connection**  
   Confirm that BrightEdge MCP appears as **Enabled** in your Personal Connectors list. Now, you may utilize BrightEdge data in Lovable projects.

### Manus

**Platform 5 of 10**  
Connect BrightEdge MCP to Manus via direct SSE configuration with Bearer token authentication.

**Prerequisites**
- Active BrightEdge account
- Manus account

**Connection Details**

| Setting                            | Value                                       |
|-----------------------------------|---------------------------------------------|
| Server URL (SSE)                  | `https://mcp2-sse.brightedge.com/sse`     |
| Auth Header Value                  | `Bearer <your-brightedge-token>`           |

**Setup Steps**
1. **Open the Connect Apps Panel**  
   In Manus, click **Connect apps** in the prompt area to access connector options.

2. **Navigate to Add Connectors**  
   Click **+ Add connectors** to open the full Connectors dialog.

3. **Select Custom MCP Tab**  
   Click on the **Custom MCP** tab for options to add.

4. **Direct Configuration**  
   Pick **+ Add custom MCP** and select **Direct configuration** from the dropdown.

5. **Enter BrightEdge Configuration**  
   Fill in:
   - Server Name: **BrightEdge**
   - Transport Type: **SSE**
   - Server URL: `https://mcp2-sse.brightedge.com/sse`

   In the **Custom headers**, input:
   - Header name: `Authorization`
   - Header value: `Bearer <your-brightedge-token>`

6. **Save the Configuration**  
   Click **Save** or **Try it out** for testing. BrightEdge will be listed under Custom MCP, indicated by a green checkmark.

7. **Start Prompting**  
   The BrightEdge connector will now be available for use in any Manus task.

### Microsoft Copilot

**Platform 6 of 10**  
Enable BrightEdge MCP as a tool in Microsoft Copilot Studio for access to live BrightEdge data.

**Prerequisites**
- Active BrightEdge account
- Access to Microsoft Copilot Studio

**Connection Details**

| Setting           | Value                                   |
|------------------|-----------------------------------------|
| Server URL       | `https://mcp.brightedge.com/copilot/v2`|

**Setup Steps**
1. **Access Copilot Studio**  
   Go to **Tools → Add a tool → New tool → Model Context Protocol** in Copilot Studio.
   - Server name: **BrightEdge**
   - Server description: A brief explanation — e.g., “SEO/AEO data access, including keyword rankings.”
   - Server URL: `https://mcp.brightedge.com/copilot/v2`
   - Authentication: **OAuth 2.0**
   - Type: **Manual**

2. **Input BrightEdge Connection Details**  
   - Server URL: `https://mcp.brightedge.com/copilot/v2`
   - Client ID
   - Client Secret — Contact your Customer Success Manager for this.
   - Authorization URL: `https://mcp.brightedge.com/copilot/v2/authorize`
   - Token URL: `https://mcp.brightedge.com/copilot/v2/token`
   - Scopes: `openid profile email`

   Click **Create**, and Copilot Studio will generate a callback URL. Send this URL to [support@brightedge.com](mailto:support@brightedge.com) for allowlisting.

3. **Connect to Agent**  
   After confirmation of allowlisting, add the tool to your agent and verify installation.

4. **Verify Installation**  
   Confirm the BrightEdge tool is installed and active in your Agent’s Tools section.

5. **Start Prompting**  
   Begin querying within your agent, starting with simple prompts like “Return BrightEdge MCP server version and list of tools.”

### n8n

**Platform 7 of 10**  
Integrate BrightEdge MCP into n8n for live BrightEdge data in automated workflows.

**Prerequisites**
- Active BrightEdge account
- n8n account

**Connection Details**

| Setting                      | Value                                       |
|-----------------------------|---------------------------------------------|
| Server Transport             | HTTP Streamable                             |
| MCP Endpoint URL             | `https://mcp2.brightedge.com/mcp`          |
| Authentication               | MCP OAuth2                                 |

**Setup Steps**
1. **Create a New Workflow**  
   In n8n, go to Workflows and click **Create workflow**.

2. **Add an MCP Client Node**  
   Find and select the MCP Client node as your first step.

3. **Configure the MCP Client**  
   Set the following parameters:
   - Server Transport: **HTTP Streamable**
   - MCP Endpoint URL: `https://mcp2.brightedge.com/mcp`
   - Authentication: **MCP OAuth2**

4. **Create OAuth2 Credential**  
   For credential setup:
   - Grant Type: **Authorization Code**
   - Authorization URL: `https://mcp2.brightedge.com/authorize`
   - Access Token URL: `https://mcp2.brightedge.com/token`
   - Client ID
   - Client Secret

   Ensure "Use Dynamic Client Registration" is turned off.

5. **Connect to BrightEdge**  
   After saving, start the connection process to log in via BrightEdge.

6. **Select a Tool and Query**  
   After authentication, choose the BrightEdge tool from the dropdown. Set Input Mode to Manual and compose your query.

7. **Execute Your Workflow**  
   Click **Execute** for the workflow, and the output will be BrightEdge data.

### OpenClaw

**Platform 8 of 10**    
Integrate BrightEdge MCP with OpenClaw using mcporter middleware. This setup enables OpenClaw to interact with external MCP servers.

**Prerequisites**
- Active BrightEdge account
- OpenClaw access
- Node.js and npm installed

**Connection Details**

| Setting            | Value                                    |
|-------------------|------------------------------------------|
| Server URL        | `https://mcp2.brightedge.com/mcp`      |

**Setup Steps**
1. **Enable mcporter in OpenClaw**  
   Enable the **mcporter** skill within OpenClaw.

2. **Install mcporter**  
   If not installed, globally install it via npm and verify:
   ```
   npm install -g mcporter
   mcporter --version
   ```

3. **Add BrightEdge MCP Server**  
   Run this command to configure:
   ```
   mcporter config add brightedge https://mcp2.brightedge.com/mcp \
     --auth oauth \
     --oauth-client-id NM9It06JLxFxSASeXvxdoEveq01Uhohv \
     --oauth-redirect-url http://127.0.0.1:35001/callback \
     --scope home
   ```

4. **Authenticate with BrightEdge**  
   Initiate the OAuth flow:
   ```
   mcporter auth brightedge
   ```
   Finish the process in the browser.

5. **Verify Connection and Tools**  
   Confirm the connection:
   ```
   mcporter list brightedge --schema
   ```

6. **Utilize BrightEdge Data**  
   Use queries like:
   ```
   Use the mcporter skill with the configured MCP server named brightedge.
   Get me the top 3 keywords for this month.
   ```

### Relevance AI

**Platform 9 of 10**  
Connect BrightEdge MCP to Relevance AI, enabling agents access to real-time BrightEdge data.

**Prerequisites**
- Active BrightEdge account
- Relevance AI account

**Connection Details**

| Setting            | Value                                   |
|-------------------|-----------------------------------------|
| Server URL        | `https://mcp2.brightedge.com/mcp`     |

**Setup Steps**
1. **Open Your Agent or Tool**  
   In Relevance AI, navigate to where you want to connect BrightEdge MCP.

2. **Add a New Tool**  
   Select the **Integrations** section and click on **Add tool**.

3. **Select MCP as Tool Type**  
   Choose **MCP Server** or **Model Context Protocol**.

4. **Input BrightEdge Connection Details**  
   Fill in:
   - Server URL: `https://mcp2.brightedge.com/mcp`
   - OAuth Client ID
   - OAuth Client Secret
   - Authorization URL: `https://mcp2.brightedge.com/authorize`
   - Token URL: `https://mcp2.brightedge.com/token`
   - Scope: `openid profile email`

5. **Authenticate with BrightEdge**  
   Click **Connect** and log in when prompted.

6. **Save and Test**  
   Save the configuration and run a sample query to confirm data retrieval.

### Using BrightEdge Data in Workflows

Once connected, Relevance AI agents can query BrightEdge data in workflow steps. When creating prompts, specify the BrightEdge data you need.

*Example query instruction:*
```
When answering about keyword performance, query the BrightEdge
MCP tool for relevant keyword data and summarize findings plainly.
```

### Slack

**Platform 10 of 10**  
The BrightEdge Slack App seamlessly integrates BrightEdge data into your Slack workspace via OAuth.

**Prerequisites**
- Active BrightEdge account
- Slack account

**Installation URL**  
Begin installation by visiting the following link, signed into your Slack account:
```
https://slack.com/oauth/v2/authorize?client_id=10825199192177.11032644384785&scope=app_mentions:read,assistant:write,channels:history,chat:write,im:history,users:read&user_scope=
```

**Setup Steps**
1. **Open the Installation Link**  
   Ensure to launch the link above in a compatible browser.

2. **Select Your Workspace**  
   Choose the workspace for the installation.

3. **Review Permissions**  
   Check the permissions requested by the BrightEdge App before proceeding.

4. **Approve Installation**  
   Click **Allow** to complete the installation.

5. **Verify App Availability**  
   Confirm BrightEdge App access in the **Apps** section in Slack.

### Troubleshooting

- **Installation Issues:** Check installer permissions; some scopes require admin approval for installation.
  
- **Workspace Restrictions:** Admin approval may be necessary in restricted Slack workspaces before installation.

- **Reinstallation Needs:** If permission changes occur post-installation, reinstalling via the link may be necessary.