SEO is a winner takes all game: if your competition is ranking ahead of you, they are extracting exponentially more value from organic search than you are. That’s why BrightEdge created SEO X-Ray, the first ever patented “reverse index” of the web, to provide in-depth analysis of your SEO footprint and comparisons against the competitive landscape.
BrightEdge has pioneered a new paradigm in SEO with the introduction of Page Manager. Built with prescriptive best practices, Page Manager provides comprehensive on-page, backlink, internal links, and social recommendations guiding you to SEO success.
<p>One of the things that BrightEdge really emphasizes is that your competitor is really anybody that outranks you for the specific keyword you’re targeting, so when I go in and I look at the keyword research I can see the Top 10 Competitors that we have. I can look at all of the ranking factors that are helping them to rank well, and then make sure that we’re following those best practices as well.</p>
Search marketing is like stock trading, except the market never closes. Search is 24/7 and every day means money. Search marketers need to know when their ranking drops on top converting keywords and have the ability to act quickly and avoid/minimize losses, while continually driving performance. With Daily Rankings, marketers get alerted of changes to high-converting keywords and can prioritize focus accordingly.
Now, for the first time businesses can empower their content teams to create search optimized content from day one, by giving content teams a technology that coaches them towards SEO success. With BrightEdge Content Optimizer, content and editorial teams can leverage an out-of-the-box CMS integration, allowing them to easily create search optimized content that maximizes revenue, and that allows all web pages to be optimized for search performance.
Developed in conjunction with Twitter, Twitter Trending allows marketers to take effective SEO strategies and content, and leverage them on Twitter. BrightEdge uncovers when a topic is trending on Twitter, and correlates that with highly converting content from your site related to that keyword. This unique BrightEdge technology provides a way to drive commerce and conversions on Twitter
BrightEdge is the leading site, search and social management solution for global enterprises, helping more than 1,100 of the world’s largest brands stay ahead in the rapidly evolving Internet landscape.
BrightEdge S3 drives more than $3 billion in organic search across industries, harnessing the power of analytics to drive revenue from web sites, search engines and social networks across the globe in a measurable, predictable way. BrightEdge is based in San Mateo, CA and is privately held with financing from Battery Ventures, Altos Ventures and Illuminate Ventures.
BrightEdge is the leading site, search and social management solution for global enterprises, helping more than 1,100 of the world’s largest brands stay ahead in the rapidly evolving Internet landscape. BrightEdge S3 drives more than $3 billion in organic search across industries, harnessing the power of analytics to drive revenue from web sites, search engines and social networks across the globe in a measurable, predictable way. BrightEdge is based in San Mateo, CA and is privately held with financing from Battery Ventures, Altos Ventures and Illuminate Ventures.
BrightEdge is the global leader in enterprise SEO, helping more than 3,200 of the world’s largest brands stay ahead in the rapidly evolving Internet landscape. BrightEdge S3 harnesses the power of analytics on big-data to drive revenue from web sites, search engines and social networks across the globe in a measurable, predictable way. BrightEdge is based in San Mateo, CA with offices in New York City and London.
BrightEdge S3 Platform with New Feature to Drive ROI & Social Insights
BrightEdge S3 v2.30 Update Provides Deeper Metrics Insight, Flexibility to Customize Dashboards and Reports
San Mateo, Calif – October 27, 2011 –BrightEdge, the leading site, search and social management platform for global enterprises, today announced powerful new enhancements to the BrightEdge S3 platform. Designed to help companies further succeed in their digital marketing efforts, the latest release includes enhanced dashboard metrics, new flexibility in reporting and break-through ease of use.
BrightEdge S3 v2.30 incorporates the features requested most often by customers and builds in deeper social and SEO insight, more customization in dashboards, and flexible reports for deep analysis and status reporting. This latest release of S3 is the 9th major BrightEdge platform release this year, showcasing the company’s continuous innovation and commitment to customer success.
“Customer success is our top priority at BrightEdge,” says Jim Yu, CEO of BrightEdge. “With the latest release of S3, we have delivered what our customers are asking for to help them in their efforts to capture the signal stream on web sites, through search and social media.”
The BrightEdge S3 platform provides customers with a complete solution to analyze and optimize all activity across sites, search and social channels. It offers a full range of functionality for executing comprehensive search and social site audits, creating global dashboard reports, automating workflow across teams and providing custom recommendations to improve social, search and site performance.
The BrightEdge S3 v2.30 includes new features and enhancements for:
Social Site Audit – Provides tight website integration with Facebook by setting web development guidelines to ensure Open Graph compliance on an ongoing basis.
ROI for Paid vs. Organic Search – Allows marketers to make more informed decisions about how to allocate marketing dollars based on relative returns from paid and organic searches.
Competitor Side-By-Side Reporting – Provides deep insight in a single report about how pages rank compared to competitors.
Two-Metric Table Report for Keyword Group – Provides the ability to view the performance of two metrics side-by-side for a keyword group.
SEO X-Ray Refresh – Provides deep analysis on the latest keywords and pages that drive the highest organic value.
Enhanced Dashboard Reporting – Provides greater flexibility to customize dashboard date ranges and view SEO results over time; better dashboard data values and labeling; as well as saved report filters.
To learn more about the importance of capturing the signal stream, please view Jim’s keynote speech here.
