<?php
/* Presentation Page-Specific Data */
$keynote = true;
$trackNum = ''; // Track #, roman numeral, displayed as-is
$trackName = 'Afternoon Keynote'; // Track Name, displayed as-is
$sessionNum = ''; // Session #, displayed as-is
$sessionName = 'The New Digital Landscape: Content Performance Marketing'; // Session Name, displayed as-is
$fileName = 'share14-afternoon-keynote-bing'; // Presentation resources file name, ignore extension
// Presenter(s)
$presenters = array(
'paired' => false, // Pair of presenters? Set 'true'/'false'
// Main presenter
'p1' => array(
'name' => 'Duane Forrester',
'title' => 'Senior Product Manager',
'org' => 'Bing',
'bio' => "With over 15 years of direct search marketing and online marketing experience, including planning ad campaigns, managing ad buys, running e-mail programs and more. Duane is an author of two business books targeting online marketing, published by McGraw-Hill. Specialties: search optimization skills, effective negotiating training, dedicated platform pay-per-click bid management knowledge, budget planning." // Presenter 1 Biography, displayed as-is
),
// Optional unless 'paired' set to 'true'
'p2' => array(
'name' => '', // Presenter 2 Name, displayed as-is
'title' => '', // Presenter 2 Title, displayed as-is
'org' => '', // Presenter 2 Organization, displayed as-is
'bio' => '' // Presenter 2 Biography, displayed as-is
)
);
// Other presenters in same session
$otherPresenters = array(
0 => array(
'name' => 'Jim Yu',
'title' => 'CEO and Founder',
'org' => 'BrightEdge',
'link' => 'keynote-jim-yu'
),
1 => array(
'name' => 'Darren Pleasance', // Presenter 1 Name, displayed as-is
'title' => 'Head of Customer Acquisitions', // Presenter 1 Title, displayed as-is
'org' => 'Google', // Presenter 1 Organization, displayed as-is
'link' => 'keynote-darren-pleasance'
),
2 => array(
'name' => 'Stephen Dubner',
'title' => 'Co-Author - Think Like a Freak',
'org' => '',
'link' => 'keynote-stephen-dubner'
)
);
/*****
***
*
END OF PAGE-SPECIFIC DATA
PLEASE DO NOT MODIFY BEYOND THIS POINT
*
***
*****/
?>
<?php
$share_path = "/sites/all/themes/custom/pannelli/share/";
include_once DRUPAL_ROOT . $share_path . 'templates/session_presentation.php';
?>
Audiences no longer consume media in silos. As a result, taking a holistic and integrated approach to the creation, optimization, distribution, and measurement of all your digital marketing efforts should be your marketing norm. Building successful, integrated, and scalable integrated campaigns require that people, resources, and sometimes entire companies be mobilized to achieve key business goals.