L'Oréal Gains Edge on Striking Distance Voice Search Queries

Carlos Spallarossa gets an early start on ranking for striking distance voice search queries using Content Recommendations

Should you be developing an SEO strategy for voice search?

L'Oréal Positions Itself for Integrated Search

Carlos Spallarossa of L'Oréal uses Keyword Grouping to maximize search coverage between SEO and paid search

L'Oréal Uses BrightEdge to Plan for Mobile-First Strategy

Carlos Spallarossa uses ContentIQ top prepare L'Oréal assets for new mobile-first strategy

L'Oréal Optimizes Content for Seasonal Traffic Trends

Carlos Spallarossa uses BrightEdge platform to track SEO fluctuations on high-value keywords and landing pages

Wellbiz Brands Succeeds in SEO in 4 to 8 Hours a Week

 

CPM google serp layout changes

LGI Homes Launches Content Marketing Effort with BrightEdge

 

 

CPM google serp layout changes

Staples EU Makes SEO Tangible

 

 

CPM google serp layout changes

S101: Algorithmic Change and Response - Danielle Yuthas

 


  Danielle Yuthas
  Sr. Digital Media & Marketing Specialist
  Wellbiz Brands

 

 

Danielle Yuthas, the Senior Digital Media & Marketing Specialist from Wellbiz Brands, spoke to us about the regular algorithm changes that impact us all and the upcoming expected changes in 2017. This includes the interstitials penalty, site speed, machine learning, and the importance of featured snippets.

Share17 Banner

S102: Advanced Mobile Optimization - Binti Pawa

Accelerated Mobile Pages – Are you AMPlified?

binti pawa seo time inc  time inc logo


  Binti Pawa
  Head of SEO, Director Food, Lifestyle & Luxury (FLL)
  Time Inc

 

Binti Pawa, the Head of SEO, FLL Group for Time Inc, spoke about the importance of load time and using AMP pages to maintain engagement with users. She touched upon Time’s own experience with the endeavor and the successes they have seen.

Share17 Banner

S102: Advanced Mobile Optimization - Jason Stevens

Cooking with AMP

jason stevens seo food network  food network logo


 

  Jason Stevens
  SEO Director
  Food Network

Jason Stevens, SEO Director for Food Network, spoke about the importance of site speed and how Google’s answer to customer demands for site speed was to develop AMP. Food Network has been developing their own AMP pages and saw tremendous load time drops once they had done so.

Share17 Banner