Innovation Leadership
Adobe, ModCloth, and MediaWhiz discuss BrightEdge Innovations
Innovation
A content performance platform that moves at the speed of search
Search moves fast, Google changes their algorithm more than 500 times a year, that's more than once a day. When choosing an content performance marketing platform, look for a proven innovation leader, to help you stay ahead of the changes in search. Over 8,500 brands rely on BrightEdge, the global leader in enterprise content performance because of our proven and public record of delivering new capabilities into the market first.
Enterprise Grade SEO ISO 27001 Certification
12/2011
BrightEdge is an Enterprise Grade platform, which includes redundant data centers, ISO/IEC 27001 standards, Hadoop clusters, certification and EU/Swiss Safe Harbor.
Social Site Audit
10/2011
Leveraging social media to drive organic search traffic and control which pages rank highest in search engine results, presents a huge opportunity for search marketers. Consider the fact that just over half of the top 10,000 websites have social links or badges for one of the four prominent social networks (Facebook, Twitter, LinkedIn, or Google+) on their home page. As companies employing social engagement continue to see positive results, this figure is expected to grow, with more businesses following suit.
Universal Search
10/2011
Universal search presents a huge opportunity for marketers. Thumbnails of images, videos, shopping, places and news in search results attract the most attention from users. Ranking for this content drives greater conversions while also grabbing market share from competition, since real estate on the first page of search results is limited.
Tasks & Workflow
08/2011
Accelerate team collaboration with built-in project management designed for enterprise SEO. From dashboard reporting to automatically closing completed tasks, BrightEdge S3 tasks and workflow management system supports an integrated enterprise SEO workflow.
Social SEO
03/2011
Search engines are increasingly using social media activity such as Likes, Tweets, Shares, and +1s to determine which pages are most relevant for keyword searches, and to provide a personalized search experience. This offers an enormous opportunity for marketers to leverage social media to directly impact SEO, improve search rankings, and increase revenue generated through organic search. BrightEdge was the first to integrate social signals into its powerful SEO platform, providing marketers with actionable insights that allow them to optimize their campaigns across site, search, and social channels for maximum ROI.
We see what we structured with BrightEdge in a very collaborative way, a great partnership where we can continue to position ourselves in a world class digital marketing leadership role and absolutely the innovations that we’ve seen from BrightEdge have helped us.
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