What are the Best Content Certifications?
What is the value of content certifications?
The world of digital marketing continues to change at a rapid pace. In the last handful of years, Google has introduced major SEO updates, like the Hummingbird algorithm update, the introduction of RankBrain, the BERT algorithm update, content quality, and mobile updates.
Because the digital marketing world continues to change so quickly, content certifications can help digital marketers, writers, and SEOs remain current and relevant with their skills and the latest industry developments. Many courses only take a few weeks to complete, making it easy for marketers to learn the latest best practices on SEO and digital marketing. They also provide credentials so that content developers can show they are prepared to create the material that aligns with the latest search engine updates.
Discovering the newest and best certifications on a yearly basis will help marketers develop their knowledge and skills alongside the industry leaders. Falling back in a fast-paced industry like digital marketing could be a hazard to your business and your career.