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BrightEdge in the News

The Latest Updates from Around the Web

AI search helps to boost brands’ visibility. (AIO Report)

May 14, 2025 | Forbes

In the 12 months since Google established AI Overviews—which give users a brief text summary to answer their queries, complete with hyperlinks to source material—search impressions for websites have increased by 49%, new research from BrightEdge found.

Anthropic is adding web search to its Claude chatbot in a very smart way

March 21, 2025 | Fast Company

ChatGPT isn't slowing down Google just yet, and these numbers prove it

March 05, 2025 | Business Insider

Why a Samsung-backed startup is testing AI search ads

February 26, 2025 | Digiday

How To Make Sure AI Search Finds Your Brand

February 19, 2025 | Forbes CMO

ChatGPT's search engine just opened up for anyone to use

February 06, 2025 | Android Police

Google’s ad sales rose at robust rate in holiday season, but AI-driven numbers let down investors

February 04, 2025 | Associated Press

Google’s rising holiday’s season ad sales aren’t enough to ease worries about AI letdown

February 04, 2025 | Associated Press

Search Heads Into Multiverse Universe

January 15, 2025 | Media Post

Traffic referrals have dropped for some sites, but generative AI's impact uneven

January 15, 2025 | Emarketer

AI in 2025: Five trends for marketing, media, enterprise and e-commerce

January 10, 2025 | Digiday