BrightEdge Tutorial: Introduction to Keyword Reporting

Learn how to take advantage of the extensive keyword reporting capabilities in this 24-minute tutorial

Available on demand.

Keywords are the basic unit of organic search management. Having accurate and comprehensive insights about the status and movement of keywords in the search results helps marketers make timely and effective decisions.

In this webinar you will learn about organizing and tracking keywords:

  • Keyword Groups
  • Devices and search engines
  • Keyword opportunity determination and tactics
  • Preferred landing page setting
  • How to customize the reporting columns and views
  • How to filter the keywords to focus on top priority keywords and pages
  • …And more

This webinar is hosted by Bill Fergusson, the experienced head of BrightEdge employee onboarding and platform training.

Available on demand.









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