HP Standardizes on BrightEdge to Drive Cross-Channel Strategies Amy Shipman speaks about SEO for HP partners and how BrightEdge Share of Voice helps drive and measure SEO, paid search, and Google Product Listing Ad efforts. Related Videos: • Share 97th Floor Keynote: Search Intent, Content, and Customer Micro-Moments • BE301 - Digital Marketing Maturity Model - Brad Weitz • Share Google Keynote: Search Intent, Content & the Mobile Customer Experience