SWK Technologies sees over 700% increase in B2B leads
Learn how Hector Bonilla has made marketing profitable for SWK Technologies
Transcript of SWK Technologies' SEO story:
So SWK technologies is a software reseller. We’re more or less a retailer of B2B software. As a content writer I am also the de-facto SEO.
Our main metric and focus in digital marketing is our B2B leads.
I use BrightEdge in order to aggregate a lot of that data. I can tell you our site has increased, from when I started, we've had an increase of around 700% in leads.
An SWK executive said "I can't believe marketing is actually profitable now."