Session Decks and Videos
Track I: Optimization - The New SEO Landscape
Session 1d: Advancement in Global Search - Beyond Translation
Mattia Santin
Global SEO/Social Manager at adidas
Mattia Santin is the Global SEO/Social Manager at the adidas Group. He leads the global SEO team responsible for delivering global organic strategy for the adidas Group’s brands (adidas, Reebok, TaylorMade, Rockport, CCM). He has been leading SEO programs for the last 8 years while creating global SEO organizations from the ground up, driving results through education, data and collaboration with internal/external partners.
Other presenters from this session:
Laura-Ann Mitchell
Digital Marketing Manager at Intel
Mellissa Jensen
Director, Strategic Analytics at Global Strategies
Dave Lloyd
Senior Manager, Global Search Marketing at Adobe
Craig Berdie
Global Search Marketing Director at 3M