Session Decks and Videos
Track II: Content Marketing - The Path to Measurement
Session 2d: Content Metrics That Matter - Measurement, Performance & Value
Marty Muse
CEO and Co-Founder at Relevance
Marty Muse is a Co-Founder and CEO of Relevance – Publication. Agency. Events™. dedicated to guiding our audience through the complex digital marketing terrain, with a data-backed approach to all its service areas, and the Relevance publication, the industry’s foremost source of thought leadership in the realm of content marketing and promotion strategy.
Other presenters from this session:
Seth Holladay
Senior Director, Audience and Monetization at NBC Universal
Dixon Jones
Director of Marketing at Majestic