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Track II: Content Marketing - The Path to Measurement

Session 2a: Content 3.0 - Creating Win Win-Win Strategies

Sara Snyder
Sara Snyder
Global Product Expert, YouTube Channels at YouTube

Sara works alongside leaders on Google’s Global Brand Solutions team to drive the strategic vision, product roadmap and global adoption of YouTube Channels. Joining Google in 2007 and as a graduate with high honors from Pennsylvania State University with a Bachelors of Arts in Advertising & Public Relations.

Other presenters from this session:

Michael Kirchhoff
Michael Kirchhoff
Director of SEO & Product Support at Pennwell

Transcript