Is Schema Markup Critical to SEO Success? POV
How important is schema markup, and is it worthwhile for your business?
How much actual value do schema tags actually provide? Are they an SEO essential that everyone should be pull out all the stops to implement across every page of their site, or is that time going to be better spent elsewhere?
SEOs often discuss schema and try to decide if they should implement it. Schema has been proven to help in a specific set of content areas. Before implementing. a first question to answer, however, is how much value schema actually offers the average company. Brands need to prioritize their time and where they spend their resources and efforts. We believe that organizations need to carefully consider the importance of schema in their specific goals and projects to make the decision that is right for them.
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