eBook: How to Maximize SEO ROI

Set up the right process for your SEO team and creating a culture of content with BrightEdge.

SEO presents your brand with a significant opportunity, but it requires collaboration between multiple functions. Picking the players and setting the right process for your SEO team are the first steps in increasing SEO ROI. This white paper describes an optimal workflow for the SEO group and each team member, explains how to increase each person’s contribution, and how to support SEO in the company with a culture of content.

There are typically four roles on an SEO team. Learn how each of the below team members could contribute to your SEO success:

  • CMO or Senior Marketing Executive
  • SEO Manager 

  • Marketing Manager
  • Writer/contributor

Download the full report to for the SEO team building process and stack your SEO team.

Download Your Copy


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