A few weeks ago, BrightEdge did a webinar that was 90% Q&A and we got more questions than we could answer in the hour we had. So we picked out a number of them to answer below. What are the most important technical SEO tactics to check for? Broken links, lack of correct redirect commands, […]

The post Technical SEO on TLDs, URLs, Local SEO, and On-Page appeared first on BrightEdge SEO Blog.

The BrightEdge community is robust and always expanding. As the VP of Customer Marketing, my job is to launch and support programs that drive community relationships and marketing success. Here is an update on some of the most popular programs BrightEdge runs. BrightEdge Product Certification—More than 7,000 Certified—50 New Product Training Videos Just Released More […]

The post BrightEdge Community Update of Programs and Growth appeared first on BrightEdge SEO Blog.

This year’s SMX Advanced has come and gone. We share some of our main takeaways. Much of the focus at this year’s SMX was on subjects that have been on the community’s radar for awhile, such as machine learning and AI, the mobile-first index, voice agents, and voice search, but as is often the case, […]

The post BrightEdge at SMX Advanced 2018 appeared first on BrightEdge SEO Blog.

The Spring Tour of the Leading SEO Conference Is a Wrap! On April 19th, BrightEdge concluded the first leg of its Share Global Insights Tour in London. Share, a series of one-day SEO conferences for digital marketers, by digital marketers, kicked off the 2018 tour with stops in New York in March and London in April […]

The post Share Global Insights Tour 2018 Update appeared first on BrightEdge SEO Blog.

Integrating the modern marketing stack with Smart Content allows brands to optimize performance for Organic and other digital marketing channels along the buyer’s journey and funnel. BrightEdge developed the Smart Content framework partially as a response to many brands’ struggle to make their regular content highly visible in organic listings on search engine results pages […]

The post Powering the Modern Marketing Stack with SEO Insights and Smart Content appeared first on BrightEdge SEO Blog.

We recently caught up with Avi Bhatnagar, Senior Director of Digital Strategy at WhiteHat Security, to learn about how he increased website traffic and leads using the BrightEdge Smart Content framework. Avi oversees several marketing channels and often comes up with a new approach for one program that he later reapplies elsewhere. The interview below […]

The post WhiteHat Security Increases SEM Efficiency Using Smart Content Framework appeared first on BrightEdge SEO Blog.

As brands look to get more ROI out of their content marketing investments, they’re turning to BrightEdge for advice on how to get their blogs, knowledge center articles, glossary entries, campaign landing pages, and other pieces of content – easily discoverable in organic search and, once found, do a better job at engaging and converting […]

The post BrightEdge Smart Content Ebook Is Now Available appeared first on BrightEdge SEO Blog.

BrightEdge Internet Grammar and Writing Guide Checklist

Are you ready to standardize grammar across your site?

BrightEdge Internet Grammar and Writing Guide Checklist

Are you ready to standardize grammar across your site?

One of the foundational elements of content marketing is grammatical consistency. It's hard to communicate messages to your target audience effectively if the message itself looks and feels vastly different from page to page on your website.

This BrightEdge checklist will help you get started on drafting a grammar guide for your organization.

Sign up to download the checklist now.

 

 

 

 

 

 

 

 

 

 

 

 

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Everyone here at BrightEdge is excited to announce the return of the Share Global Insights Tour in 2018! We’re building on the momentum from the 2017 tour, adding new tracks, product training sessions, and even more speakers. We will be back with single day events in New York, London, and Chicago. And new in 2018, […]

The post The Share Global Insights Tour is Back! appeared first on BrightEdge SEO Blog.

Mobile continues to gain momentum. In our 2017 mobile study, we found that 57% of all online traffic occurred on smartphone and tablet devices. Consumers and, to a lesser degree, business buyers have been selecting mobile as their platform of choice when interacting with brands and sites. Given the importance of mobile as a marketing […]

The post Winning Mobile with Smart Content and AMP appeared first on BrightEdge SEO Blog.

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