Connecting Content Marketing and SEO for Better Results

Building frameworks for digital marketing success

Connecting Content Marketing and SEO for Better Results

Building frameworks for digital marketing success

Available On-Demand

Content Marketing and SEO are a match made in conversion heaven. Over 77% of marketers surveyed in the BrightEdge Future of Content Survey 2017 state that content and SEO strategies are converging. Furthermore, 54% of respondents agree that content and SEO should be integrated and 43% of respondent state that they are converging into one single discipline.

In this webinar, BrightEdge and NewsCred have partnered to share can’t miss lessons that will help you produce content that is targeted, resonates, and engages. The result is content that customers will love!

In this session, you will learn:

  • The major market trends that are shaping Content and SEO Convergence
  • Key SEO fundamentals that all Content Marketers should be adopting
  • How to build an intelligent framework to target, create, optimize and scale content marketing programs
  • Tips, tricks and practical use cases on how to maximize results in the form of traffic, engagement, conversion, and revenue

Our guests:

  • Kevin Bobowski, SVP Marketing, BrightEdge (@bobowski @brightedge)
  • Robin Kamen, Head of Content Marketing Advisory Services, NewsCred (@newscred)
  • Andy Betts, CMO Advisor and Content Evangelist (@andybetts1)

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