Triage Rank and Traffic Drops Checklist

A step-by-step approach to understanding a rank or traffic drop and start fixing it.

Traffic drops can happen on any site, but the key is to make sure you are the first to know and quickly create a solution to fix any issue. Understanding the variety of sources where the traffic drop initiated from is key to triaging the issue. This checklist gives you the most common culprits as well as others you may not have thought to investigate.

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