Google has recently announced that beginning in December 2019, mixed content will be blocked on HTTPS web pages. This update is designed to provide a more secure browsing experience across the web. We wanted to give our community a heads up about this coming HTTPS change as well as information about what it means and […]

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Eighty four percent of consumers report that a quality content marketing strategy can influence their buying decisions. When you understand how your customers behave and what they want to see online, and then create material that appropriately engages with them, you have the potential to drive large returns. When it comes to creating a strong […]

The post Your Content Marketing Strategy: Using Data to Take it to the Next Level appeared first on BrightEdge SEO Blog.

Local search can have a powerful impact on the health of businesses. An estimated 50 percent of local searches result in visits to a brick and mortar store and 18 percent of local mobile searches will result in a purchase within a day. In other words, brands that have a strong local SEO strategy have […]

The post Local SEO: 4 Steps to Take Your Strategy to the Next Level appeared first on BrightEdge SEO Blog.

Google announced today that a core update will go live on the afternoon of 9/24. While they have not released information regarding what precisely this update will target, it is possible that sites will see some shake ups in the rankings of their pages. This could result in an increase or a decrease in rankings […]

The post Google Core Update September 24th: What you need to know appeared first on BrightEdge SEO Blog.

A content strategy provides you with a clear outline of what type of content you need, the content you produce, and how you will deliver and promote the material. A content strategy does not refer only to written text, but it also incorporates the images and videos you create to support your material. A content […]

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SEO share of traffic up from prior years Released as part of its annual Share Conference, BrightEdge Research found that Organic and Paid Search dominate websites’ traffic in 2019 – 68% of all trackable website traffic is sourced from Organic and Paid Search, vastly exceeding all other channels, including Display and Social Media. The Organic […]

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What does this no indexing mean for you? and what you should do next on NoIndex and NoFollow? This week Google announced that they will change how they respond to the popular rel=”nofollow” tags. These no indexing tags, once considered an important part of SEO, had helped to signal to Google when you did not […]

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