SEO 301: Advanced Course on How to Create Optimized B2B Content

Today’s business buyers are inundated with content from technology, solution, and service providers. Simply creating new campaign landing pages and top-of-funnel content for your prospects and customers is not enough. Your content has to rise above the noise, and fast.
 
Join us for an exciting webinar to learn how Smart Content – an emerging framework for awareness and demand generation success – has helped WhiteHat Security increase their organic traffic by 60%, and how Hyland Software uses Smart Content to increase top-of-funnel awareness. In this session, you will learn:
  • What is Smart Content, and how it can benefit your pipeline
  • How producing targeted content that’s pre-optimized for search and mobile success immediately drives top-of-funnel campaigns
  • How the new BrightEdge Content has helped demand generation managers, content writers, and digital marketers uncover and capture untapped market share

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