BrightEdge SEO Blog

Industry experts discuss the latest SEO news, research, trends, and insights - from organic wins to technical SEO and everything in between.

Featured Blogs

Introducing BrightEdge AI Catalyst: Innovating to Give You Complete Search and AI Visibility

We are all navigating a constantly changing search and AI landscape. As the ground shifts beneath our feet, marketers have never had a more critical time to evolve and stay ahead. Today, together with our customers, we are making a monumental step forward as we launch BrightEdge AI Catalyst....

4 Essential Strategies for Navigating SEO in the AI Search Era

We're barely into 2025, and the transformation of search through AI is already reshaping how users discover and consume content. At BrightEdge, we're closely monitoring these developments to help marketers not just adapt, but thrive in this dynamic landscape. As AI-driven experiences become...

HTTP vs. HTTPS: An SEO Guide for 2022

At its international developer conference, Google I/O, in 2014, Google called for “HTTPS everywhere.” The push for a secure web sits at the heart of Google’s philosophy and directly impacts its search algorithm. As a search engine optimizer, it’s imperative to understand the difference...

BrightEdge and Oncrawl Join Forces

Fifteen years ago, Lem and I started BrightEdge because we saw a huge gap in digital. Brands were investing to produce and optimize content but had no way to predict what would make that content findable by their customers. I had myself run websites and knew how hard it was to figure this out....