Noble Makes BrightEdge the Foundation of Digital Strategy

BFO Agency Drives Results Worldwide with Global SEO Solution
Share16 Testimonial - Bob Dearsley - BeFoundOnline
Overdrive Insures Content Marketing Success with BrightEdge
Share16 Testimonial - Overdrive Interactive
S101: Algorithmic Change and Response - Nik Rajpal
15 Ways to Lose Your SEO Rankings


Nik Rajpal
VP of Marketing Sciences
Exclusive
Nik Rajpal is the Vice President of Marketing Services for Exclusive and he covered 15 ways that brands can lose SEO rankings. The number one way was to not use BrightEdge when choosing target keywords for Amazon. He also touched upon topics like duplicate content, page authority, and keyword diversity.
Share16 - S101: Algorithmic Change and Response - Nik Rajpal
S101: Algorithmic Change and Response - Ryan Sullivan
The Future of Optimization, Voice and Machine Learning


Ryan Sullivan
SVP, Performance Services
Performics
Ryan Sullivan is the Senior Vice President of Performance Services for Performics. He spoke about the rise of voice and visual search as well as shifting search behaviors. He believes the key is to use schema; maintain a balance between utility, transactional, and informational content; optimize for search engines; provide contextual aids about where your content is relevant; and use product feeds syndication.
