Considering that there were over 3 billion people online by June of 2016, it is clear that the Internet has forever changed how we communicate with one another — and with the businesses we are interested in buying from.
Within the business space, digital marketing has become increasingly critical to success. Consider that:
- 81% of customers and 94% of B2B buyers say they use online research when making a purchasing decision
- 71% of people say they are more likely to buy from a brand they follow on social media
- 2/3 of businesses either have already introduced a digital transformation program, or they plan to shortly
- 71% of brands plan on increasing their digital marketing budgets
We have developed a fun digital marketing quiz that will allow you to test your own knowledge of digital marketing. See if you know the industry well enough to earn that perfect score!