BrightEdge’s history of innovation and leadership in the search space is evidenced by our patented technology, but equally so by our partnerships with industry leading organizations. BrightEdge is proud to be Adobe Genesis’ preferred accredited SEO partner, and Adobe utilizes BrightEdge exclusively for their global SEO program.
This partnership encompasses the complete search engine coverage, global enterprise support, and social media analytics from BrightEdge with Adobe’s industry leading Digital Marketing Suite, to streamline data insights and deliver greater ROI for your online marketing efforts.
BrightEdge S3 and Adobe Genesis integration provides:
- Full visibility – close the loop, and gain visibility into SEO, traffic, and revenue at a keyword and page level
- ROI measurement – tie rankings to revenue
- Bi-directional integration – Adobe SiteCatalyst (v14 or v15) and BrightEdge S3 integrate to provide consolidated search engine rankings, engagement, or conversions metrics in one report
- Genesis Accreditation – BrightEdge S3 supports the latest Genesis release, Genesis 3.0
Sophisticated Analytics Reporting:
- Traffic & Rank – Correlates number of visits with ranking; see traffic in terms of total visits, page views, time spent on site, bounce rate, etc.
- Conversion & Rank – Map out performance goals and track them in BrightEdge; measure conversions aligned with goals, and measure visits, registrations, or sales.
- Revenue & Rank – View rank alongside revenue from orders and total revenue to help discover new opportunities. Identify keywords you may not be tracking that are currently driving revenue.
- Total SEO – View overall traffic to your site on a weekly basis (across all keywords, not just keywords you are tracking). Identify keyword gaps that drive traffic or revenue with potential for you to manage and optimize.
The recent innovations that have helped us include the global capacity, the social signals especially around the influence of Facebook and Twitter and the ability to look at conversion data through the Genesis integration.
Manager, Global SEO,