This session goes live on Wednesday, April 15, 2026, at 9:00 AM PDT | 12 PM EDT . Reserve your spot and get ahead of how AI agents are transforming the way your content is found and used.

Description

AI agents are no longer a future concept. They are actively crawling your website right now. From ChatGPT's operator agents to Perplexity, Google's Gemini agents, and beyond, a new class of automated visitors is determining how your brand shows up in agentic search experiences. And they don't behave like traditional search bots. But is your site technically prepared for how these agents access, parse, and act on your content? 

Join us for this technical deep dive into AI agent crawl behavior and what it means for your marketing strategy. While foundational SEO practices still apply, the agentic era introduces a new layer of considerations — and knowing how to communicate their business impact internally is critical for securing the resources to act on them. We'll walk you through what you need to know to ensure your content is accessible, actionable, and preferred by AI agents across the search landscape.

What You'll Learn

• How AI agent crawlers differ from traditional search bots — and why it matters
• The technical factors that influence whether agents can access and use your content
• How to audit your site for AI agent readiness
• How to make the internal case for prioritizing agent optimization

Featured Speakers: