Blog Post Price

What is the average blog post price?

The most common blog post price discussed by most freelancers is around $100 for a basic blog post, although more technical posts can cost significantly more. When charging per word, writers will often quote from $.10 and up to $2 per word. 

There are three main payment systems for the creation of content: pay by the word, pay by the project, and pay by the hour. For most brands, the blog posts they order are pay by the word or the project. Blog post price can vary widely depending upon factors such as:

  • The level of expertise required
  • The amount of research needed
  • The expected length of the piece


What are the advantages of paying for blog posts?

A well-developed blog can have a positive impact on a website’s success. In fact, one study found that B2B marketers who create a blog will be able to generate 67 percent more leads than those who do not.

However, many professionals struggle to find the time to create effective content. Many businesses find it preferable to outsource at least part of their content production to ensure that they are able to maintain a consistent schedule and high standard of quality.


Can I request changes to my paid blog posts?

Edits and revision expectations should be negotiated with writers before placing orders. Most writers should understand that some adjustments may be needed on occasion-- particularly at the beginning of the professional relationship. It is a good idea to lay out upfront exactly what you want to see in the post to reduce the need for changes and to avoid frustration on both sides. If you do need adjustments made to a post, be sure to ask promptly.

Outsourcing content creation can be very helpful for businesses interested in keeping up with the demands of modern digital marketing. Cultivating a relationship with a writer will allow them to understand your brand voice and goals, creating an excellent opportunity to help your brand grow over time.


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