BrightEdge received hundreds of nominations for the 2017 BrightEdge SEO and Content Awards for North America from its community of over 8,000 brands. The variety and quality of nominations was outstanding and the achievements of community members were truly inspiring.
Some of the 40 finalists include companies, such as L’Oreal, Facebook, Hallmark, White Hat, BCG, Quill.com, and Comcast. The finalists and nominees have been notified by email.
Entries were reviewed by a panel of 6 BrightEdge employees: 3 from Marketing and 3 from Customer Success. The nominations were evaluated for their Inspiration, Innovation, and Impact in 3 business categories, B2B, B2C, and Agency on behalf of clients. The criteria considered included, detail about the problem and approach to solve it, specific BrightEdge functionality applied, and specific numeric business results. The time period of the work was calendar 2017. The results were so close that runoff balloting was used to break ties.
BrightEdge will also work with nominees to develop case studies and customer videos and has already served as a means to promote marketers’ good work and results at customer and community events, like user groups.
Awards trophies will be presented at the closing ceremonies of the Share Insights Tour NY 2018 on March 14, 2018. Register now to join us at Share NY.
Nominations for APAC and EMEA for 2017 are still being accepted.
The 2018 Awards call for nominations will be in August and winners will be announced at Share San Francisco on October 10.