BrightEdge, MajesticSEO, and Rosetta — White Hat Backlink Best Practices
How to include legitimate external links in a world-class enterprise SEO program
“White hat” backlinking strategies are one of the foundational elements for a successful content performance program. Because backlinking is such a critical component of content performance programs, the accuracy and volume of backlink data is of the utmost importance.
BrightEdge provides the most accurate and complete set of backlinking reporting, encompassing backlink tracking, discovery of high-quality backlinks, and competitive backlink insights with actionable, keyword-level backlink recommendations supported by built-in task & workflow management.
The idea of negative SEO is a controversial one. Although the major search engines generally say that it is difficult if not impossible to hurt another site through negative SEO, there are also reports of brands saying that their websites were impacted by backlinking from spammy sites. It is always a good idea to check your backlinks and make sure that they are from reputable sites and can help your search engine rankings. If you find links that are not up to your quality standards, it is possible to disavow them so that Google knows that you do not want this site counted among your backlinks.
Backlinks are the fundamental structure of the Internet and are a quality signal to search engines that your content is valuable and that people appreciate what you offer. The key to leveraging this signal to increase your page’s ranking is producing high-quality content and getting it in front of the people who are likely to link to it. Follow the best practices, and use the tools available to you to get the most out of your backlink building and optimization efforts.
BrightEdge has published though-leading posts, like 10 Simple Link Building Ideas You Can Do In a Day to help BrightEdge community members at any level of SEO expertise make backlink and SEO porgress. Contact us for a demo today to start addressing your backlinking opportunities.
Leverage the most complete suite of backlink analysis and management tools on the market to fine tune your content performance strategy at the keyword, page or domain level. BrightEdge S3 backlinking analysis, competitive insights, and actionable recommendations provide end-to-end backlink management.
When targeting a specific keyword, it can be difficult to figure out exactly which backlink opportunities will result in the biggest impact on your rankings for that keyword. With BrightEdge, you can see the complete backlink profiles for all your competitors at the keyword level, instantly providing insight into the optimal backlink sources to target across all your keywords.
BrightEdge provides a seamless integration with industry leading backlink databases from Majestic and Moz, giving customers a comprehensive view of their backlink portfolio alongside that of the competition.
BrightEdge is a comprehensive and industrial grade platform to manage millions of keywords and hundreds of thousands of inbound links, to get complete information about you and your competitors SEO strategy.