Search engines are increasingly using social media activity like Twitter tweets and Facebook Likes and Shares to determine which pages are most relevant for keyword searches. This means that social media marketers now have a huge opportunity to impact SEO, improve search rankings, and increase revenue generated through organic search.

BrightEdge integrates social media signals into its powerful SEO platform. BrightEdge automatically analyzes the content of social media activities to uncover the exact areas that will boost SEO and offers actionable recommendations to increase visibility on search engines. With this innovation, it's never been simpler for brand marketers to use social media to break through the clutter of the web and generate ROI through SEO.

With BrightEdge's SEO platform, you can:

• Receive clear recommendations on where to focus social media activities
  See what keywords and pages are most effective to target with Tweets, Likes and Shares to improve rankings on search engines
• Integrate seamlessly with your web analytics
  Identify the traffic and revenue impact of social media on SEO through BrightEdge Connect's integration with all major web analytics solutions
• Drive ROI for both SEO and Social Media
  Create synergies between SEO and Social that were not previously possible

Next: Learn about BrightEdge's Social Site Audit.