Be a Part of Share16 – For All the Right Reasons Share16 is a top rated conference, according to both Forbes and Inc. Magazine. This 6th annual digital marketing event brings together the highest concentration of search, content and digital brand marketers and industry thought-leaders. These highly motivated individuals return year after year for the solid lessons […]
Over the past few years, the value of social media has exploded. When Facebook began as a social platform for college students in 2004, few people anticipated that — just over a decade later — it would be such an important factor in online marketing and search engine optimization. Companies have found social media platforms […]
Content is the most powerful tactic for building a marketing strategy and increasing the traffic to a website. According to The State of Inbound Marketing 2014 by HubSpot, companies that regularly blogged were 13x more likely to see positive ROI from their content efforts. Content can have a tremendous impact on SEO and therefore brings […]
The head of a new year is a great time for reflection, and we wanted to gather our favorite posts written in 2014 on how social media and SEO work together to enhance digital marketing strategies. Our four favorite search and social posts from 2014 tackle everything from the buy-in stage to measurement, and we […]
Share13 has hit new heights with over 500 senior level executives and practitioners offering attendees an opportunity to hear from industry thought leaders and interact with highly accomplished marketers and brands. Last week I managed to catch up, alongside my colleague Nag Patta, with Dave Lloyd from Abobe.
As many of you already know, Google recently introduced a new feature, the +1 button. When you are logged in and searching Google, the +1 button will appear next to search results. You can click on the button to share pages that you think are “pretty cool.” When your friends search on Google, they will […]