Archive for the ‘Case Studies’ Category


Search, Content & Digital Marketers United – Share16 Speaker Snippets

Recognized by Forbes and as a must-attend conference – next week on October 24th -26th – Share16 plays host to a unique mixture of leading brands, search and content marketing practitioners and digital marketing influencers. Featuring over 70+ speakers from leading brands and technology titans, such as Google, YouTube, Microsoft, Facebook, Oracle, Salesforce, and Adobe… Share16 will be…


Adobe & The Search Impact Lifecycle – Driving Enterprise SEO

  SEO managers are often asked about the biggest challenge that they face when running SEO programs in large enterprise environments. While there are many areas that are critical for driving success, it’s hard to pinpoint just one area that’s the most crucial. Sure, focusing on producing quality content is important. Yes, stakeholder engagement is…


BrightEdge Customer Column – 7 Powerful Ways Relevance Increased Rackspace Traffic With BrightEdge

Over the past year, DigitalRelevance has utilized the BrightEdge platform to help Rackspace execute a strategy that focuses on user experience. Fortunately, the BrightEdge platform allows any marketer to scale efforts from just a few to thousands of keywords. In the case of Rackspace, DigitalRelevance focused on improving natural search traffic for a great number of keywords. We used the associated keyword data to test, measure, optimize and refine specific campaigns related to Rackspace and achieve massive traffic gains.


What’s in your Tweets?

The quality of Tweets, and not just the quantity, has a huge impact on social media marketing. Read this post for helpful tips on crafting Tweets that make a true difference. See how leading brands like Tiny Print and Feeding America derived solid results through the right Tweet content.