A couple of weeks ago, we were in sunny Florida for the Search Insider Summit 2012, exchanging notes with the best brains in search marketing. We had the opportunity to talk about how our customers are using Twitter to get real results. Brad Mattick, our VP of Marketing, did the presentation and the session was quite a hit. On popular demand, we are making the video of his session available for your viewing pleasure!
For those of you following our blog, you’ll notice that we covered these stories in detail in an earlier post – Tiny Prints and Feeding America boost rank and traffic with Twitter. The session is not a straight-up rehash of these posts – while Brad does touch upon these success stories, he also gives more context on how it reflects the changing nature of search in general. You’ll hear us talk more about that (and often)!